NEWS
Forbes Names FROM’s CEOs Recent Book, Winning Digital Customers, One of the Top 10 Business Books of 2021
Winning Digital Customers: The Antidote to Irrelevance was today named as one of the top 10 business books of 2021 by Forbes, one of the largest global media magazines focused on business, finance, investing, technology, and leadership.
The book details the five step process created by FROM CEO, Howard Tiersky, and his team to help large enterprises like Avis, NBC, ADP, BNED, and Airbus achieve massive transformation and win their customer’s love.
Thomas Gewecke, the Chief Digital Officer and EVP for Strategy and Business Development at Warner Bros. Entertainment, called it “a smart, highly accessible, deeply practical guide to truly understanding today’s consumers and how to design products and experiences they will love.”
Get the first chapter for FREE here, or purchase the book here.