Charging for Exelon Rebrand​

An electrifying site redesign and optimizing residential customer sign-up.

We redesigned and re-branded Constellation Energy's primary web destination after Constellation was acquired by Exelon. In addition to this work, FROM optimized the online conversion for consumer sign-up for residential electricity service. The outcome showed significant improvements in online conversion to sales. FROM also helped to launch a mobile-friendly version of the website that included support for QR codes.