For many enterprises the answer is 'not much,' but in fact emotion is the number one driver of business outcomes. Many studies have shown that people tend to make purchase decisions based on emotion and then justify them rational

There are many downsides to reducing customer interaction in travel, including the potential reduction in the perception of ‘warmth’ of the brand and lost opportunities to create ‘magic moments’ through service.

Benefits, guidelines and tools for developing effective animated icons.

Target currently gets less than 5 percent of its retail business from digital, however, CEO Brian Cornell is looking to change that.

Today, I want to give a shout out to simplehuman, a company that’s doing amazing things with garbage cans.

Digital is the new competitive battleground and your competitors want to kill you; so you had better pay attention! Learn some key tactics for identifying and tracking key competitive insights.