FILTER / ALL Filter by Solutions and Industries All Solutions All Solutions (189)Creating Content Ecosystems (9)Customer Journey Visioning (18)Developing New Digital Products (26)Digital Transformation Assessment (15)DTA New Form (1)Leading Enterprise Digital Transformation (21)Optimizing Your Current Touch Points (16)Unifying the Customer Experience (17)All Solutions (189)Creating Content Ecosystems (9)Customer Journey Visioning (18)Developing New Digital Products (26)Digital Transformation Assessment (15)DTA New Form (1)Leading Enterprise Digital Transformation (21)Optimizing Your Current Touch Points (16)Unifying the Customer Experience (17) All Industries All Industries (189)Media & Entertainment (9)Financial Services (3)Retail (7)Travel (1)Other (97)All Industries (189)Media & Entertainment (9)Financial Services (3)Retail (7)Travel (1)Other (97) Apply Clear / View All The Parity FallacyOne of the arguments that kills new ideas and products before they ever launch is concern that consumers will reject them. But this is often a fallacy. Macy's CEO Credits “Customer Journey Mapping” as the Foundation of Their TurnaroundOne year into his role as CEO, Jeffrey Gennette has attributed Macy's limited turnaround so far to a renewed focus on the customer and has doubled down in that area significantly by testing and then scaling out a range of new capabilit How to Get People to Pay for Your ContentThere are well over one billion websites and two million apps that offer free content. With so much easy and free information available, how do you get someone to pay you for your content? Amazon Hasn't Cracked Omnichannel Retailing (Yet)Read our take on Amazons rank in the world of omnichannel retailing. The current iteration of the Amazon Books experience demonstrates that, though they are definitely in the race, they're not leading the pack. The Toys "R" Us Bankruptcy - Why Most Analysts Are Wrong and It’s CEO Just Might Be RightToys “R” Us, "The World’s Greatest Toy Store," filed for bankruptcy protection last week, the latest in a string of suffering merchants that includes Kmart, Circuit City, Sports Authority, and Bed Bath & Beyond. The Success Secrets for Conversational Commerce From the CEO and CIO of 1-800-Flowers.comWhen Facebook Messenger announced the opening of its chatbot platform a little over a year ago, one of the first companies to leap into serving customers via automated chat was 1-800-Flowers.com. Show More